The Work
Shelby General Contractors
Based in Birmingham, Shelby General Contractors is a commercial contractor dedicated to building local communities and empowering individuals by “Advancing the Vision” and “Building People Up” – two of their core values. Serving both private and public markets, the company fosters lasting relationships with a diverse range of clients, from large healthcare providers and higher education institutions to smaller retail and office spaces.
Shelby’s commitment extends beyond construction, aiming to revitalize spaces for entrepreneurs and support community growth. The company prioritizes a healthy work-life balance for its team by offering the opportunity to live and work locally, something that is uncommon in the construction industry. Their philosophy of “Advancing the Vision” and “Building People Up” guides the company in every project.
When Shelby realized their website no longer captured their essence and growth, they sought a redesign and redevelopment with Kinetic. Shelby wanted the new site to emphasize their expanding portfolio of projects and their “people and stories” ethos. Kinetic sought to design a more vibrant and engaging website that highlights Shelby’s focus on local community engagement, a healthy work-life balance, and their commitment to being a trustworthy and invested general contractor. The new site also includes a blog for sharing their vision, profiles of local hires, and information for media and potential candidates to understand Shelby’s mission and values.
Visit Shelby General Contractors Website
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